Seller: Smartphone online sales jump 35% to 1.4 mln units in Jan–Apr

MOSCOW, Jun 10 (PRIME) -- Online sales of smartphones in Russia spiked 35% on the year to 1.4 million devices in January–April, a record rise in Internet sales over the last three years, for 27 billion rubles in total, mobile electronics retailer Svyaznoy-Euroset said on Monday in a statement.

“In 2019, the share of online sales keeps on rising. It is explained by a more available Internet in regions, a growing share of mobile traffic, while retailers actively expand their logistics infrastructure, which makes delivery to a customer much quicker,” Vice President of sales David Borzilov said.

“I’d like to point out that Russians prefer more expensive smartphones in online. The category of smartphones for more than 60,000 rubles showed the highest growth in money in January–April, by 24%.”

The average price rose 3% to 19,380 rubles. In money, Apple remained the leader. In units, the bestsellers were Xiaomi, Honor, and Samsung.

(65.0395 rubles – U.S. $1)

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